Short answer: in Loretana's colour system, red means love: romantic love, and the love between mother and daughter, sisters and friends. Green stands for wealth, blue for protection and white for clarity. Our red stones are AAAAA cubic zirconia set in 925 sterling silver. They carry a meaning; they are not rubies.
Red is the oldest colour of love in jewellery. Here is why, how we use it, and how to choose a red piece that says what you mean.
Why red stands for love
Red is the colour of the heart, of warmth and of strong feeling. Across cultures it marks the moments people care about most: weddings, Valentine's Day, roses given without a reason. A red stone on a ring or at the neck says the same thing without words: someone matters.
Not only romantic love
We use red for every kind of love. A red heart necklace from a daughter to her mother, a pair of red earrings between sisters, a ring for a best friend: each is a way to say "you are close to me". Many people wear a red piece as a personal reminder of someone they love, the same way they would keep a photo.
Red in the Loretana colour system
Our logo carries a crown with three coloured stones, and they are the heart of how we design:
- Red: love
- Green: wealth, growth, new beginnings (read Green Means Wealth)
- Blue: protection (read Blue Means Protection)
- White: clarity (read White Means Clarity)
See all four in our guide Jewelry by Meaning, or browse the meaningful jewellery collection.
Red pieces to choose
- Red CZ Heart Ring, 14K gold-plated 925 silver, 69.99 EUR: a red heart framed by small clear stones.
- Red CZ Heart Necklace, 57.99 EUR.
- Red CZ Halo Necklace, 54.99 EUR.
- Red CZ Flower Studs, 39.99 EUR.
- Interchangeable Hoops, Red & Green CZ, 79.99 EUR: love and wealth, and you choose which to wear.
Want the love to carry a name as well? An engraved coin necklace takes a name, a date or a photo, engraved in Lithuania within 48 hours.
What the red stone is
Every red stone in our jewellery is AAAAA cubic zirconia, the highest grade of cubic zirconia, with a deep colour and a bright cut. It is not a ruby and we never call it one. The metal underneath is 925 sterling silver, hallmarked by Lietuvos prabavimo rūmai and nickel-free.
A red gift: when and for whom
An anniversary, Valentine's Day, Mother's Day, a birthday, or no reason at all. Red is the gift that says "I love you" to a partner, a mother, a daughter or a friend. Delivery in Lithuania, Latvia and Estonia is free over 50 EUR, and every piece ships from Lithuania within one business day.
Frequently asked questions
Is the red stone a ruby?
No. It is AAAAA cubic zirconia in a deep red colour, set in 925 sterling silver.
Is red only for romantic love?
No. We use red for every kind of love: between partners, between mother and daughter, between sisters and friends.
Which colour stands for protection?
Blue. In our colour system blue means protection, red love, green wealth and white clarity.
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